Translinks Donation Train

AllExperiential + Environmental DesignBrand Identity + DesignCreative Strategy + Consulting
Written By Troy McNamara

The Brief

To design and build a fun playful way of encouraging the public to donate toys, clothing and food for the less fortunate over the Christmas period. This project was dreamed up by the team at MRG Events and we were delighted to team up with them and bring this concept to fruition.

Considerations…

  • Easy to transport and set up by a single individual

  • Must take up minimal room when stored in the off-season

  • Low cost and easy to produce multiple sets

The Result

A row of bins resembling a Translink Skytrain. One dedicated for each type of donation that is required.

The Specs

- Prefabricated laundry bins
- Heavy duty scratch resistant vinyl
- CNC cut Sintra board
- A sprinkle of Christmas cheer!

The Process

  1. Concept Design

We did a basic 3D model of the proposed design which is a great tool for both the client to review and approve what is being proposed with confidence and for the graphics team to see what assets they will have to create.

2. Detailed Design

Each bin’s graphics are clearly laid out for review by the client and to ensure the print team can interpret what needs to be printed onto which specific materials.

3. Build/Fabricate

And then we build! This project consisted of installing printed vinyl directly to the bins as well as CNC cutting the wheels.

The Team

Our .Co-llaborators are what makes Creative Others so great! Here are the others who were involved in this project…

  • Troy McNamara - Creative Director & Project Management

  • Lauren Coburn - Client Liaison

  • Angela Howells - Graphic Designer

  • Reza Saeedi (Flaming Pointers) - Printer & Graphics Installer

Troy McNamara

A good idea with passionate individuals behind it is what gets me going!

With training and work experience in Marketing, Event Management and Architecture along with being an International Sailing Coach for the past ten years I have been afforded the opportunity to work alongside many inspiring individuals and groups.

With this experience I came to realise my passion and strengths are within creating and building relationships as well as realizing an idea or team's potential and helping them present that potential to prospective clients both visually and verbally.

I am always looking for a challenge and for the opportunity to help an individual or team bring an idea/dream to fruition! 

Feel free to reach out for a chat.

http://www.creativeothers.co/
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