Project Overview

Client: East Van Plumbing

Location: Vancouver

When: 2023

Scope:

We were tasked with enhancing the visual and digital presence of East Van Plumbing by developing a cohesive brand identity across multiple platforms. The work involved designing a custom vinyl wrap for a company van, building a website, and creating both photography and videography content that positions East Van Plumbing as East Van's trusted plumber.


Deliverables

  1. Van Vinyl Wrap Design

    • Create a striking, branded vinyl wrap design that ensures high visibility and brand recognition on the road.

  2. Website design and development

    • Design and develop a responsive, user-friendly website that reflects East Van Plumbing’s brand and services.

  3. Brand Photography

    • Capture professional photos of East Van Plumbing’s team, services, and work environment to be used across digital and marketing channels.

  4. Brand Videography

    • Produce a promotional video showcasing East Van Plumbing’s role as East Vancouver’s plumber.

Considerations

  • Ensure consistency with East Van Plumbing’s brand colors, logo, and messaging.

  • Maximize design for high visibility and legibility (especially contact information).

  • Prioritize mobile responsiveness and user-friendly navigation for the website.

  • Optimize website for SEO to enhance search engine visibility.

  • Highlight the team’s professionalism and community focus in photography and videography.

  • Ensure the content reflects East Vancouver’s local aesthetic.

  • Create engaging and concise video content suitable for web and social media platforms.


The Result

The final result was a vibrant, professionally applied vinyl wrap that significantly enhanced the visibility of East Van Plumbing’s brand on the road. The design was eye-catching yet aligned with the company’s established branding, featuring clear, legible text and strong visual elements that made the van stand out from a distance. The high-quality materials ensured durability, allowing the wrap to withstand weather conditions without fading or peeling. Feedback from the client was positive, noting an increase in brand recognition and inquiries following the wrap’s application.

 

Video

For the East Van Plumbing video, we transformed a series of photos into a fast-paced, snappy montage, giving the impression that East Van Plumbing is everywhere in East Vancouver. By featuring their van in front of notable local landmarks, each image flashes on screen, showcasing their presence as the go-to plumber for the neighborhood.

Website Design

The website design for East Van Plumbing highlights a clean, professional, and approachable aesthetic that aligns with their identity as a trusted neighborhood plumber. The homepage features their video, showcases services, customer reviews, and includes a clear call-to-action for requesting an estimate.

Each page maintains a consistent, user-friendly design, guiding visitors toward contacting the company and requesting an estimate with ease.


The Team

Our .Co-llaborators are what makes Creative Others so great! Here are the others who were involved in this project…

  • Troy McNamara - Creative Director & Project Management

  • Aoife Doyle - Graphic Design

  • Katie Koch - Vinyl Installation

  • Ashley Kuipers - Administration

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